Good survey design is critical to achieve quality outcomes

Virtually all benchmarking surveys require thought and planning to ensure that participants know what is required.

Misinterpretation of what is needed and ambiguity of inputs can only result in poor data inputs by participants. 

So basically well designed benchmarking surveys will result in more accurate responses and far more reliable statistics for everyone.

On this basis Benchmarking Solutions would recommend spending time in the design phase of survey preparation.

One great advantage of the Survey Templates that we offer is that design has already been considered.

This does not mean additional design is unnecessary, it just means that the thought process of design is already well underway.

NEXT STEP: Decide on Profile Groups

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